Instagram has become one of the most popular social media platforms in the world, and it’s not hard to see why. Millions of people use the platform every day to share photos and connect with friends and family. Instagram is also a great platform for businesses to get exposure and reach out to new customers. However, with the increased use of the platform, there has been a rise in the practice of buying Instagram likes. This practice involves purchasing fake Instagram likes from third-party companies to boost the appearance of popularity. While this may seem like a quick and easy way to increase your Instagram presence, there are major differences between real and fake Instagram likes that you need to know before deciding to purchase them.Instagram

Real Instagram Likes

Real Instagram likes are given by genuine users who appreciate the content you are posting. These likes are not automated or fake and are an indication that your content is engaging and worth the attention of others. Real likes will come from people who genuinely connect with your brand and are looking to engage with your content.

There are several advantages of purchasing real Instagram likes. Firstly, real likes will increase your brand’s credibility on Instagram. When you have more likes on your posts, it’s more likely that other users will take notice of your brand and engage with you. Additionally, real likes can increase the reach of your posts on the app’s algorithm. When other users engage with your content, Instagram’s algorithm picks up on this and sends your posts out to more people’s feeds. This can help increase the visibility and exposure of your brand to a wider audience.

Fake Instagram Likes

On the other hand, fake Instagram likes are generated by software or bots and are not given by real users. They do not come from genuine accounts and, therefore, do not have any real value. Fake likes do nothing to increase your brand’s credibility on the platform and can actually harm your reputation if you are caught using them.

The use of fake likes Is against Instagram’s Terms of Service and is considered a form of fraud. Instagram regularly purges fake and inactive accounts from the platform, and as a result, fake likes can disappear at any time, leaving you with a less authentic presence. Fake likes can do more damage to your brand than good, and can negatively impact your account’s visibility in the long run.

Differences between Real and Fake Instagram Likes

Real Instagram likes and fake Instagram likes may seem the same superficially. However, there are some differences that are worth taking note of. Some of these differences are:

1. Difference in generating engagement

One of the main differences between real and fake Instagram likes is the engagement they generate. Real likes come from real people who are interested in your content, and can lead to other forms of engagement such as comments, shares, and followers. On the other hand, fake likes do not create real engagement and are simply a way to cheat the system.

  • Longevity

Another difference between real and fake Instagram likes is their longevity. Real likes are long-lasting and can continue to generate engagement over time. Fake likes, however, can disappear at any moment since they are coming from accounts that do not exist, making them unreliable and unstable.

Audience Relevance

Real Instagram likes come from people who are genuinely interested in your brand or content. These people share a common interest with you, and their likes can be beneficial to your account’s performance. On the other hand, fake likes come from bots or fake accounts that have zero interest in your account. They may not be your target audience, and you risk not reaching your desired target audience.

  • User Interaction

Real Instagram likes stimulate user interaction on your account. They are more likely to share, comment or react to posts, and may also be more likely to follow your account. Fake likes, however, have zero interaction with your account. They can neither share nor comment, and are therefore useless in building an audience.

Risk of Account Suspension

Instagram is very strict about its terms of service. The use of fake likes on the app is prohibited and could lead to your account being suspended or banned. Instagram’s algorithms are designed to detect fake likes and other fraudulent activities, and this could lead to your account being flagged down or disabled. Conversely, purchasing real likes is a safe way to grow your account, and it would not jeopardize your account’s reputation.

  • Quality of Likes

Real Instagram likes represent genuine engagement and interest in your brand or content. They are more likely to encourage conversions than fake likes, which do nothing to create a meaningful relationship between the user and the brand. Real likes also drive user interaction with your account, resulting in more followers and sales.

  • Cost

Real Instagram likes are typically more expensive than fake likes. This is because real likes are derived from real people and influencers who may charge a small fee for their services. In contrast, fake likes are mass-produced by bots and can often be bought for pennies. However, the low acquisition cost of fake likes is offset by the increased risk of damage to your account’s reputation.


It’s important to remember that buying Instagram likes is not a shortcut to success on the platform.

Real Instagram likes and fake Instagram likes are not the same. While fake likes may appear to be the better alternative at first glance, the long-term benefits of buying real Instagram likes far outweigh the perceived gains of fake likes. Instagram’s algorithms are designed to detect fake or fraudulent activity, and it’s best to create a genuine account with real user engagement.

Lastly, the use of fake likes does not provide any real value to your brand’s marketing efforts. In fact, it can even harm them. Since Instagram’s algorithm is designed to detect fake engagement, using fake likes can negatively impact your account’s performance and visibility.

Therefore, you should focus on producing quality content that will attract genuine engagement from real users. While it may take longer, building an authentic presence on Instagram is the best way to grow your brand and increase your reach. Always remember that the quality of the likes is much more important than the quantity – authentic engagement is what truly matters. Click here

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